An Introduction to PPC

An Introduction to PPC

One of the great things about SEO is that once you’ve climbed to the top, it doesn’t have to cost you much at all to stay there. The problem is that it can take an awfully long time to get to that point. PPC meanwhile offers you the precise opposite strengths and...
Creating a Great PPC Campaign

Creating a Great PPC Campaign

As you can see then, PPC works a little bit different from ‘traditional’ advertising in magazines and on TV. You are no longer paying for a single advert and nor are you paying for exposure. Instead, you are paying directly for clicks and that means you need to think...
The Three Types Of SEO Services

The Three Types Of SEO Services

As you scout around for SEO services, you may wonder what sets one company’s SEO services apart from another’s. Companies that provide SEO services usually use different SEO philosophies, tools, and methods for optimizing their clients’ websites. These different...
5 Reasons Why Your Local Business Needs SEO

5 Reasons Why Your Local Business Needs SEO

Today, Search Engine Optimization is one of the primary principles you need to follow if you want to become an established and well-recognized brand. Since 87% of today’s consumers buy their desired products and services online, SEO allows your prospective...